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students in an exhibition hall with decorative lights on the ceiling
View Design in Action

Research project

Design in Action (DiA) is a £5m Knowledge Exchange (KE) Hub for the Creative Economy, funded in 2012 by the Arts and Humanities Research Council to demonstrate design as a key strategy for economic growth and innovation within industry. A further £500k was awarded from Creative Scotland to support Scottish SMEs to apply design innovation and strategy in both the creative and non-creative industries.